Include as many participants as you like, potentially 1000s.
In addition, we have the following distributed decision-making processes for 10s or 100s (even 1000s!) of people to participate in.
Simply enter people’s email addresses into 1000Minds, and they’ll be invited to take part. Participants can also self-enrol from a sign-up webpage, which is great for ‘convenience’ or ‘snowball’ sampling.
All six activities below are potentially useful for a complete decision-making process.
Realistically, though, you’re likely to use fewer activities – e.g. perhaps just a Preferences Survey on its own, or a Ranking Survey followed by a Preferences Survey, or other combinations.
This survey – also known as a Conjoint Survey when 1000Minds is used for conjoint analysis – entails participants answering questions involving trade-offs between pre-specified criteria.
Participants’ answers determine, via the PAPRIKA method, their individual preference values (or ‘part-worth utilities’) – representing the relative importance (weights) of the criteria – and on average for the group.
This is like the Preferences Survey above, except that participants as a group reveal their preference values – representing the relative importance (weights) of the criteria – by voting on their decisions online.
This survey involves participants ranking descriptions of real or hypothetical alternatives intuitively. Major disagreements about rankings may indicate the need for a new prioritization approach (e.g. using 1000Minds!).
Participants categorise descriptions of real or hypothetical alternatives on pre-specified criteria. Any disagreements about alternatives’ categorizations may highlight issues with how criteria are worded, so they can be refined.
This activity enables participants’ rankings of alternatives from the various other activities (as above) to be easily compared. Ranking similarities and differences are useful for considering the rankings’ face validity.
For groups to enter alternatives – usually, when there are large numbers – into 1000Minds, including rating them on pre-specified criteria.
How 1000Minds works
Learn more from this simple guide, which also links to step-by-step guides to the activities above.